ItsHot diamond jewelry store was founded back in 2004. It is located at the heart of New York's jewelry district - 48 West 48 Street. The store manufactures the majority of the jewelry items it sells, operating a storefront out of New York City, in addition to their successful online platform. Their catalog is huge, encompassing more than 20,000 unique pieces of diamond jewelry and designer watches for both women and men. 

    Perhaps most importantly, ItsHot is known for its reputation for dependability and outstanding service. These are why ItsHot's regular clients include mostly celebrities and people of great means, who keep coming back.

    Never Stop Learning

    When you join the IGS community, you get trusted diamond & gemstone information when you need it.

    Become a Member

    Get Gemology Insights

    Get started with the International Gem Society’s free guide to gemstone identification. Join our weekly newsletter & get a free copy of the Gem ID Checklist!